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Resources
People often ask how they can learn more about captology (captology = the study of computers as persuasive technologies). Here are some resources:
- Read the book Persuasive Technology: Using Computers to Change What We Think and Do.
- Read our lab's new book Mobile Persuasion: 20 Perspectives on the Future of Behavior Change.
- Browse the slides on Web Credibility. These slide go along with a two-week curriculum our lab team created to teach about online trust and credibility.
- Read our lab's blog called "Captology Notebook". You can bookmark the URL or use RSS readers to make this easy.
- See the additional information on BJ Fogg's website.. There you will find a longer list of resources.
- Sign up for the email newsletter from our lab. We send out an issue every few months, so we won't swamp your inbox. And, of course, we never sell your contact info.
